The E-Commerce Integration Guide: 6 Things Experts Are Considering in Their API Strategy 

The E-Commerce Integration Guide includes six things that each product manager and technical executive, in the E-commerce realm, should know when it comes to designing their API strategy. 

Find out what our experts, Oren Harris, Apps Team - Onboarding Lead at Shopify and Jennifer Kessler, CEO and Co-Founder at Bizzy have considered when building their product and APIs. 

6 Things Every Product Manager Should Know: 

1. Designing an API Strategy That is Valuable to Your Business
2. Driving Adoption of Your APIs
3. APIs for Business Owners
4. App Marketplace Strategies
5. Strategies for API Monetization
6. Which E-Commerce APIs Matter the Most? 

Meet the Experts:

Oren Harris
Apps Team - Onboarding Lead at Shopify

Oren the Onboarding Lead of the Apps Team at Shopify. The Apps Team works with developers all around the world to help them integrate into Shopify's platform, a fast growing App Store and ecosystem.

Jennifer Kessler 
CEO and Co-Founder at Bizzy

Jennifer is the CEO and Co-Founder of Bizzy. She studied business at Standford  and math at the University of Pennsylvania. She has worked at the forefront of bringing inventive predictive modeling to portfolio management across multiple industries, and is excited to be bringing that innovation to the marketing industry. 

About the Author

As the Senior Strategic Marketing Manager at Cloud Elements Jackie is responsible for owning all advertising channels, digital campaigns, full-funnel content, and the website. Outside of all things Cloud Elements, Jackie is a certified yoga instructor at Corepower Yoga in Denver. In her free time she enjoys skiing in the rocky mountains, cooking at home, happy hour-ing, seeing live music, traveling, and hiking with her Shiba Inu, Mika.

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