Marketers

Find content specifically for tech-savvy Marketers who use APIs or are selling API integrations to their customers.

  • UiPath Acquires Cloud Elements to Deliver Expanded API-Based Automation Capabilities

    UiPath Acquires Cloud Elements to Deliver Expanded API-Based Automation Capabilities

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  • API Integration in 2021 & a Recap From 2020

    API Integration in 2021 & a Recap From 2020

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  • What You Need to Know: Integrating With the Dynamics CRM REST API

    What You Need to Know: Integrating With the Dynamics CRM REST API

    Microsoft’s behemoth suite of APIs has another critical member - its Dynamics CRM REST API, which has “taken the reigns," so to speak, after the deprecation of its SOAP API in Dec. 2019. 

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  • Lead-to-Customer: From Technical Morass to Golden Age of Tech [eBook]

    Lead-to-Customer: From Technical Morass to Golden Age of Tech [eBook]

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  • Creating Better Interactions: Sales and Marketing Integration

    Creating Better Interactions: Sales and Marketing Integration

    You can never have enough customer or prospect data.

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  • The 2020 State of API Integration Report

    The 2020 State of API Integration Report

    Get your copy of the fourth annual report here.

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  • Collaboration in the Time of COVID

    Collaboration in the Time of COVID

    I saw an interesting article in Vox a while back, an interview with Adam Tooze who wrote the book Crashed about the Great Recession. He mentioned that looking at the responses to...

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  • [Recording]: 2020 State of API Integration Live Event

    [Recording]: 2020 State of API Integration Live Event

    Check out the recording from our live event on the 2020 State of API Integration Report featuring Mark Geene, Ross Garrett, Matthew O'Riordan, and Brian Busch.

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  • [Slides]: 2020 State of API Integration Live Event

    [Slides]: 2020 State of API Integration Live Event

    Click to look through the slide deck from the 2020 State of API Integration live event.

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  • The State of API Integration in 2020: Your Burning Questions

    The State of API Integration in 2020: Your Burning Questions

    During this year's 2020 State of API integration live event, we received many great questions for our presenters/report contributors. As a big "thank you" to those of you who attended...

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  • Cloud Elements helping companies go digital by intelligent integration

    Cloud Elements helping companies go digital by intelligent integration

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  • 2020 Study: 83% find API Integration ‘Critical’ to Business Strategy

    2020 Study: 83% find API Integration ‘Critical’ to Business Strategy

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  • The Case for Integration in the UCaaS Industry

    The Case for Integration in the UCaaS Industry

    It’s no surprise that the way people work is changing - in the past 10 years, the number of remote workers in the United States has increased by 91% as more and more businesses shift...

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  • Read This Before 2019 Planning: How Software Executives Can Crush These Top 3 Priorities

    Read This Before 2019 Planning: How Software Executives Can Crush These Top 3 Priorities

    As 2018 is coming to end, most executive teams across software and enterprise companies are on the hook to begin planning sessions for 2019. Nearly every year, CxOs are asked to do...

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  • Cloud Elements Hires New Executive Officers to Drive Growth

    Cloud Elements Hires New Executive Officers to Drive Growth

    Cloud Elements announced an expansion of the company’s executive team with the appointment of two new executives, both veterans of the tech industry with successful track records.

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  • DoubleDutch Customer Story [Video]2:42

    DoubleDutch Customer Story [Video]

    DoubleDutch, a software for mobile event apps, partnered with Cloud Elements to expand their marketing automation integrations. Watch this testimonial to learn more about their integration success.

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  • Integrating Your CRM Data with Cloud Elements

    Integrating Your CRM Data with Cloud Elements

    Data about your customers - and your customers’ customers - is the lifeblood of your organization. Today we have access to a myriad of tools and technologies each designed make better...

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  • 10 Exciting New Customers of 2018

    10 Exciting New Customers of 2018

    2018 is proving to be an exciting year for Cloud Elements as we welcome lots of new SaaS and enterprise customers across all sizes, industry types, and integration challenges. Each new...

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  • Eloqua API Cheat Sheet

    Eloqua API Cheat Sheet

    Download the Eloqua API Integration Cheat Sheet to get a head start on your integration!

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  • Go-to-Market Strategies for Your Product's API Integrations

    Go-to-Market Strategies for Your Product's API Integrations

    So, you built an embedded API integration to an app that your customers have been requesting. It was a significant commitment for your product roadmap, and now you need that integration...

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