One of the most common customer use cases that I encountered while on our Sales Engineering team was the ability for our customer’s application to detect and react to changes in a given endpoint service - such as a when new contact is added in Hubspot or an invoice is updated in Quickbooks. Then, subsequently retrieving that newly added or updated information from the endpoint - allowing our customer’s application to keep that data in sync.
Microsoft’s behemoth suite of APIs has another critical member - its Dynamics CRM REST API, which has “taken the reigns," so to speak, after the deprecation of its SOAP API in Dec. 2019.
SAP Ariba is a cloud supply chain and procurement platform used by mid-to-large companies to manage the entire source-to-pay process. It’s a powerful solution that offers financial...
The fifth time’s the charm - our State of API Integration survey is now open for submissions!
How do you decide if that new feature is something you can charge extra for?
For digital product companies, differences in goals and mindsets between the Product & Engineering teams and the Revenue teams (marketing, sales, success…) can be significant. But it...
As the ongoing pandemic drives companies to stabilize operations, pounce on new opportunities, and develop new strategies to adapt to long-term change, cash is king. Financial...
OAuth 2.0 for Any App or API? Yes We Can. If nothing else, we’ve all learned a few things over the course of the pandemic.
Any experienced developer knows that coding the integration is only the first half of the battle.
Yet another key to building an effective integration is implementing eventing.
If you’re still getting the hang of web development and HTTP specification, you might find yourself often confused about which verbs to use and when.
Product managers are responsible for determining the services and applications that are used by their customers and figuring out how to get their application integrated with them.
So you’ve put in the time and effort to build a killer app. But if it can’t be integrated with the other apps your customer base uses and needs connectivity to, you won’t see the adoption and retentio
OAuth is an open standard for authorization that uses access and refresh tokens.
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So it’s your turn to take a crack at building a new integration. We get it - you don’t need to reinvent the wheel.
A seamless, connected experience that’s relevant to your customer’s use case is the bottomline of a great user experience.
You (and your users) can’t map and transform data if you’re missing custom objects.
Authentication can be complex, and developers are forced to work within the framework of the APIs they’re integrating to.
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