API Integration for Marketing Apps and Platforms
Your prospects and customers use a variety of marketing tools and expect your app to integrate seamlessly. Cloud Elements allows you to build a marketing integration marketplace- offering connectivity to the ecosystem of app your customers are already using. Find out what it takes to build an API integration strategy for your marketing app or platform.
Cloud Elements for Marketing Apps
Connect your application with the marketing apps used by YOUR customers.
The Marketing Integration Guide: 7 Things Every Product Manager Should Know
The Marketing Integration Guide includes 7 things that each product manager and technical executive, in the marketing realm, should know when it comes to designing their API strategy.
6 Tips to Designing a Roadmap to Connect Your Marketing Apps
The methodology for prioritizing marketing integrations is like refining a menu for an established restaurant. At the foundation you must understand what drives customer loyalty and...
Influitive Customer Story [Video]
Influitive had an immediate need for API integrations to the leaders in marketing automation: Marketo followed by HubSpot.
WHITEPAPER: Optimizing the API Experience
OPTIMIZING THE API EXPERIENCE How an API Experience Layer creates personalized, integrated experiences across enterprise services and digital business applications at scale.
API Integration For SaaS Providers
Cloud Elements helps software companies embed integrations directly into your application, and connect your product to the app ecosystem around it with our platform and 150+ pre-built API integrations
What's That Object Called: CRM, Marketing, Help Desk [Infographic]
Keeping track of object names when you need to map lots of objects from multiple APIs is enough to drive anyone crazy. Learn about CRM, Marketing, and Help Desk objects with this infographic.
The CRM Integration Guide: 8 Things Experts Are Considering in Their API Strategy
Eight things each product manager and technical executive should know when it comes to designing their API strategy.
BrightTALK Customer Story [Video]
By partnering with Cloud Elements, BrightTALK integrates to the leaders in marketing automation: HubSpot, Oracle Eloqua, Marketo and Pardot.
4 Things That Will Boost Your API Adoption [Infographic]
Addressing the consumption challenge for developers is the next step beyond publishing APIs. Learn 4 things that will boost the adoption of your APIs.
Calculating The Cost of an API
API integration requires more time, money and resources than many developers expect. When you work on custom integrations into cloud services, your first step is to map out all costs...
The 10 Best Go-to-Market Integration Campaigns
Product announcements and user communication is crucial for development. Here are Cloud Element's top 10 Marketing Integration Channels.
Microsoft Dynamics CRM API Integration Cheat Sheet
Download our Microsoft Dynamics CRM API Cheat Sheet to learn developer tips and tricks for integrating with the Microsoft Dynamics CRM API.
Marketing Technology Landscape Growth Optimized by API Integration
By now you have probably come across this graphic of the Marketing Technology Landscape, put together year after year by Scott Brinker to emphasize the insane growth of marketing...
Synap Gains Momentum in the API Economy | Customer Video
Synap organizes your company’s customer interactions and touchpoints into one place. Automatically. They do so by integrating APIs and connecting customer (or contact) resources from...
Zoho CRM API Integration Cheat Sheet
Download the developer guide to quickly access and learn about the Zoho CRM API Integration. How-to integration tips to connect your SaaS application quickly to Zoho CRM API Integration.