API Integration for Marketing Apps and Platforms

Your prospects and customers use a variety of marketing tools and expect your app to integrate seamlessly. Cloud Elements allows you to build a marketing integration marketplace- offering connectivity to the ecosystem of app your customers are already using. Find out what it takes to build an API integration strategy for your marketing app or platform.

  • API Integration in 2021 & a Recap From 2020

    API Integration in 2021 & a Recap From 2020

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  • What You Need to Know: Integrating With the Dynamics CRM REST API

    What You Need to Know: Integrating With the Dynamics CRM REST API

    Microsoft’s behemoth suite of APIs has another critical member - its Dynamics CRM REST API, which has “taken the reigns," so to speak, after the deprecation of its SOAP API in Dec. 2019. 

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  • Lead-to-Customer: From Technical Morass to Golden Age of Tech [eBook]

    Lead-to-Customer: From Technical Morass to Golden Age of Tech [eBook]

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  • Creating Better Interactions: Sales and Marketing Integration

    Creating Better Interactions: Sales and Marketing Integration

    You can never have enough customer or prospect data.

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  • The SaaS Executive Planning Guide

    The SaaS Executive Planning Guide

    With 2020 in full swing, most software and enterprise executives are on the hook to execute and deliver on this year's plans. Read this guide to learn how integration can be your organization's secret

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  • Cloud Elements helping companies go digital by intelligent integration

    Cloud Elements helping companies go digital by intelligent integration

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  • 2020 Study: 83% find API Integration ‘Critical’ to Business Strategy

    2020 Study: 83% find API Integration ‘Critical’ to Business Strategy

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  • Cloud Elements for Marketing Apps

    Cloud Elements for Marketing Apps

    Connect your application with the marketing apps used by YOUR customers.

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  • The Marketing Integration Guide: 7 Things Every Product Manager Should Know

    The Marketing Integration Guide: 7 Things Every Product Manager Should Know

    The Marketing Integration Guide includes 7 things that each product manager and technical executive, in the marketing realm, should know when it comes to designing their API strategy.

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  • 6 Tips to Designing a Roadmap to Connect Your Marketing Apps

    6 Tips to Designing a Roadmap to Connect Your Marketing Apps

    The methodology for prioritizing marketing integrations is like refining a menu for an established restaurant. At the foundation you must understand what drives customer loyalty and...

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  • WHITEPAPER: Optimizing the API Experience

    WHITEPAPER: Optimizing the API Experience

    OPTIMIZING THE API EXPERIENCE How an API Experience Layer creates personalized, integrated experiences across enterprise services and digital business applications at scale.

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  • API Integration For SaaS Providers

    API Integration For SaaS Providers

    Cloud Elements helps software companies embed integrations directly into your application, and connect your product to the app ecosystem around it with our platform and 150+ pre-built API integrations

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  • What's That Object Called: CRM, Marketing, Help Desk [Infographic]

    What's That Object Called: CRM, Marketing, Help Desk [Infographic]

    Keeping track of object names when you need to map lots of objects from multiple APIs is enough to drive anyone crazy. Learn about CRM, Marketing, and Help Desk objects with this infographic.

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  • The CRM Integration Guide: 8 Things Experts Are Considering in Their API Strategy

    The CRM Integration Guide: 8 Things Experts Are Considering in Their API Strategy

    Eight things each product manager and technical executive should know when it comes to designing their API strategy.

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  • 4 Things That Will Boost Your API Adoption [Infographic]

    4 Things That Will Boost Your API Adoption [Infographic]

    Addressing the consumption challenge for developers is the next step beyond publishing APIs. Learn 4 things that will boost the adoption of your APIs.

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  • Calculating The Cost of an API

    Calculating The Cost of an API

    API integration requires more time, money and resources than many developers expect. When you work on custom integrations into cloud services, your first step is to map out all costs...

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  • The 10 Best Go-to-Market Integration Campaigns

    The 10 Best Go-to-Market Integration Campaigns

    Product announcements and user communication is crucial for development. Here are Cloud Element's top 10 Marketing Integration Channels.

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  • Microsoft Dynamics CRM API Integration Cheat Sheet

    Microsoft Dynamics CRM API Integration Cheat Sheet

    Download our Microsoft Dynamics CRM API Cheat Sheet to learn developer tips and tricks for integrating with the Microsoft Dynamics CRM API.

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  • Marketing Technology Landscape Growth Optimized by API Integration

    Marketing Technology Landscape Growth Optimized by API Integration

    By now you have probably come across this graphic of the Marketing Technology Landscape, put together year after year by Scott Brinker to emphasize the insane growth of marketing...

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  • Synap Gains Momentum in the API Economy | Customer Video

    Synap Gains Momentum in the API Economy | Customer Video

    Synap organizes your company’s customer interactions and touchpoints into one place. Automatically. They do so by integrating APIs and connecting customer (or contact) resources from...

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